The Trampery, London
March 13 2018, 2pm
A three hour interactive workshop focusing on the benefits of business blogging & how to make it a success. The course covers why blogging is so beneficial to search rankings, brand reputation/positioning & to social recommendations; topic research, keyword planning & content mapping; finding your voice & style selection; tips for writing blog posts that resonate; blog post optimisation techniques & SEO; finding an audience & post promotion; how to encourage & keep subscribers; and analytics & goal setting. The course features many practical elements & is suitable to those already blogging & those who are just starting out (or planning to!).